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Figure It Out: viction:ary's latest book shines a light on designer toys and their makers

Take a look inside any modern design studio or glance at any freelancer's desk and you're likely to spot something that was usually only associated with anime fans, movies buffs and hobbyists.

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White designer toy figure with mouse ears alongside Figure It Out book packaging showing 150+ designers featured

Toy figurines are, in fact, becoming more popular elsewhere thanks to the artists, designers, and producers who are redefining what ‘limited editions’ really mean to collectors and the industry as a whole.

You can discover more about designer toys and their makers in Figure It Out, a new book published by viction:ary that shines a spotlight on over 60 talented creatives who use their artistry and skills to produce unique collectables that blur the line between art and toy.

Made in collaboration with award-winning creative director Lio Yeung, the book features a wide curation of compelling projects and interviews with luminaries in the industry, it is a visual collection of seminal work and ideas that will capture the imagination of art, design, and pop culture enthusiasts all around the world.

Expect to see the work of coarse, Jason Freeny and Awesome Toy, and read interviews with MEDICOM TOY founder Tatsuhiko Akashi and Case Studyo's Mark Landwehr and Sven Waschk. Figure It Out is available via www.victionary.com.

Figure It Out book by viction:ary surrounded by branded tape strips on black background, featuring yellow "150+" label on cover
Magazine spread showing an interview with MEDICOM TOY founder Tatsuhiko Akashi, with a black and white portrait photograph of him on the right page
Open book spread showing two anatomical figure artworks by Hajime Sorayama, featuring stylised nude forms in ink and vibrant red against dark backgrounds
Open book spread showing Andy Warhammer's colourful wooden toy figurines with various patterned clothing and hats arranged in two groups
An open book spread showing designer toy figurines, including a character with a blue face and red hat on the left page and a blue and red sculptural form on the right page
Open book spread showing two colourful designer toy figurines against yellow and orange backgrounds, from the viction:ary publication Figure It Out
Open spread from Figure It Out book showing colourful stacked designer toy figurines on left page and a pink sculptural toy design on right page
Open book with pink pages showing text about designer toys and art, with large translucent white typography overlaid across both pages
Two-page spread from Figure It Out book showing timeline of designer toy history from 1996 to 2006, featuring monochrome images of collectible figures and sculptures with accompanying dates and descriptions
An open book displaying designer toy photography alongside a yellow and red articulated figure with anatomical skeletal details visible on a black background
Figure It Out book by viction:ary showing kraft paper packaging with white printed wrapper featuring bold typography and Japanese characters
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