WorkGraphic Design

Run For The Hills' edgy new brand design for London restaurant group Temper

London-based branding consultancy Run For The Hills has launched a bold, striking new brand for London restaurant group Temper.

Written By:
Run For The Hills' black and white branding materials for Temper restaurant, displaying folders, menus and collateral with distressed textures and bold typography

The brief was a re-design of all Temper assets, from the website, to the menus, and all marketing communications, which needed to be shot through “with attitude and cool”.

Temper is a whole-animal barbecue concept restaurant with three venues, in Soho, the City and Covent Garden. The Run For The Hills graphics team spent six months cooking up a branding design, with regular input from the restaurant’s celebrity head chef, Neil Rankin, and fellow Temper founder Sam Lee.

The designers created a unique type formation for each of the three restaurants, for Temper to use across every element of the brand; online, signage, menus and flyers. Rankin’s tattooed arm takes centre stage through some of the materials, including a quirky, stop-frame style animation for the restaurant group’s new website.

Using etched illustrations and unstructured typography, with an inky colour scheme, distressed and burnt textures and highly textural backgrounds, the final look and feel is befitting of the restaurant’s firepit concept.

Run For The Hills' branding materials for Temper featuring cream and black printed collateral with distressed textures and bold typography laid out against an ink-splattered background
Temper brand identity materials including business cards, letterheads and promotional items in black and white, alongside a large chef's knife with wooden handle
Run For The Hills' branding materials for Temper showing a white folded leaflet with chain illustrations and a black menu or promotional card featuring chain motifs and typography
Black and white illustration of barbecue and dining tools including wine bottle, knives, fork, tongs, grilling spatula, wine glass, meat cleaver, shaker and ice cubes
Black cross design featuring a textured strip photograph of flames and charred surfaces running vertically through the centre
Share

Further Reading