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AIGA's Eye on Design breaks into print with the launch of a new quarterly magazine

Over the past three years, AIGA’s Eye on Design has offered a fresh and intelligent perspective on the world’s most exciting designers and the issues they care about. With an approach that’s considered, unexpected, and increasingly global, it investigates topics like mental health, sexuality, education, and gender disparity through a design lens.

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Spread from the Eye on Design pilot issue showing black and white photography, patterned collage elements and pink pages on a bright yellow background

Today, the publication expands outside of its digital-only platform with the addition of a quarterly print magazine, which offers new flexibility to experiment with design ideas, printing methods, story formats, and deep dives into quarterly themes.

This thoughtfully designed, beautifully made pilot issue, printed in partnership with Paper Chase Press, offers a taste of what's to come. At half the length of the upcoming issues, the slender pilot packs a lot of heft: stories span from a reported piece on design and depression to a three-part exploration of high-design erotica to the outsized influence of a small gay magazine.

Designed by Tala Safié, the pilot issue sets off a series of discussions that will play out over coming issues, each of which will be guided by a central theme and designed by a surprise guest designer. "We don’t just love to write about experimental design; with each issue, we’re inviting a new designer to use our magazine as a testing ground for their ideas," says senior editor Meg Miller.

"At Eye on Design, we tell stories that connect designers to the world beyond their desktop, and connect work by experts in various fields to design and its more familiar bedfellows,” notes AIGA founder Perrin Drumm. "From op-eds to satire and some of the more experimental narratives published here and online, we’re hellbent on creating an all-over different approach to what a design magazine can be. The work you read and see now in Eye on Design is representative of our time; and more than just a who's who, it’s a who's next."

Eye on Design’s first full issue will be available in winter 2018. To get word of when you can get a copy before anyone else, sign up for the newsletter at eyeondesign.aiga.org/magazine.

Turquoise cover of AIGA's Eye on Design magazine pilot issue featuring a pink sphere with text inside a white eye shape against a yellow background
Open pages of AIGA's Eye on Design pilot print issue showing a black and white portrait photograph and columns of body text on a bright yellow background
Open pages of AIGA's Eye on Design pilot print issue showing articles numbered 90-97, including pieces on design and mentality, a design questionnaire, a love letter, and advertisements, designed by Tala Safié
Open pilot issue of AIGA's Eye on Design quarterly print magazine with pink pages and black and white portrait photographs, displayed against a bright yellow background
AIGA's Eye on Design pilot print issue open on a bright yellow surface, showing the purple cover with a yellow smiley logo and interior pages of text columns
Close-up of AIGA's Eye on Design magazine pages showing text and a typographic emoticon, with purple cover visible at edge
Open copy of AIGA's Eye on Design quarterly magazine with pink and white pages against bright yellow background, featuring article on high-design erotica
Close-up of a page from Eye on Design's pilot print issue showing a grid layout with names of designers and contributors printed in light grey text, with yellow and green coloured paper visible at the edges
Open pages from AIGA's Eye on Design print magazine pilot issue showing text layout and design against a bright yellow background
Turquoise cover of AIGA's Eye on Design pilot issue featuring a die-cut eye with a pink iris containing black text on a yellow background
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