Insight

Opinion, comment and analysis from our editorial team and those working in the creative industry. Here, we discuss things that matter for creative professionals worldwide.

© MTV/Getty

'Audio waves ripping through the arena': behind the epic set for MTV's VMAs 2023

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19 September 2023

Cher, Elton John and Diana Ross at Rock Awards Santa Monica Civic Auditorium 1975; Various Locations; Mark Sullivan 70's Rock Archive Photo: Mark Sullivan/Contour by Getty Images

Veronica Castro on the V&A's Diva exhibition and why it's a word we need to reclaim

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18 September 2023

Teemu Suviala

Teemu Suviala on why today's brands are too bland, and should take more risks

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18 September 2023

Image licensed via Adobe Stock

What's the reality of freelancing, and is it right for me?

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13 September 2023

Deb Ethier on how Cartoon Animator 5 can help you achieve your creative dreams

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4 September 2023

© Luke Dyson

Sam Tozer on bringing Sam Fender's songs to visual life at Reading Festival

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Murugiah on how to illustrate and brand a music festival

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'It's about indulging our desires' – Leigh Chandler on the virtue of designing for vice

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Motion studio Buff on its squiggly new look to mark its 10th anniversary

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Agency of None explains how it celebrated Dundee's cultural impact with D is For Design

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How iClone helped a Dutch studio transform a mo-capped dancer into a 3D character

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Ryan Gosling and Margot Robbie attend the "Barbie" European Premiere at Cineworld Leicester Square in London, England. Image credit: Fred Duval / Shutterstock

Five of the best Barbie-inspired marketing campaigns

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Dirt Baby: Practice on why it's created a fake brand for people who treat their plants like pets

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Image licensed via Adobe Stock. Credit: Patrick - stock.adobe.com

Does X mark the spot? How the creative industry feels about Twitter's rebrand

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Image licensed via Adobe Stock

Creatives are saying social media is over... so what next?

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Image licensed via Adobe Stock

8 things to consider when writing a creative brief

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Cambridge Healthcare Research

Carl Rylatt of UnitedUs on how to use symbols in graphic design

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Chris Floyd

Celebrity photographer Chris Floyd shares six pieces of career advice everyone can learn from

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How creatives can unlock the power of generative AI

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Immersive director André Elijah on staying ahead of the curve with VR and AR

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Image licensed via Shutterstock

Should the world put a pause on AI? Future State 2023 speakers share their views

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Why Do Books are the perfect life companion for creatives

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Brian in front of a new installation by Suchi Reddy, Shaped by Air, inspired by the Lexus Electrified Sport, on public view at Superstudio Più in Milan

'We're rethinking what a car is': Brian Bolain on the future of global branding for Lexus

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Lexus Design Award winners suggest we can have nice things, without ruining the planet

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