Clean and crisp monochrome identity for Armstark by Austria's Bruch–Idee&Form

Austrian design studio Bruch—Idee&Form recently created a new brand identity for engineering office Armstark. With the tagline "planning and creation" as the starting basis for the new visual language, Kurt Glänzer and Josef Heigl used simple and memorable symbols help to communicate the company's range of activity. In the meantime, the black and white colour palette gives a high contrast and clarity without being too dominant in combination with the engineering firm's own portfolio.

To view more of Bruch's work, visit


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