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The Creme de la Creme of identity designs

Based on the idyllic-sounding setting of "the heart of the Alps", Bureau Rabensteiner, is a branding and graphic design studio working across strategy and designs for everything "from books to bottles, for clients big and small."

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White packaging for Creme de la Creme cafe with bold black typography and gold circular seal elements on a dark background

One beautiful recent project that caught our eye is its designs for Vienna-based, family run cafe Creme de la Creme. "We developed a clean an minimalistic identity inspired by the old Viennese Kaffeehaus, chic with Art Deco elements and a French twist," the studio explains.

The overall feel is very classy indeed: a minimal colour palette and gold accents bring a sense of gravitas. The old-fashioned seal idea is a lovely touch and a bold addition to what we'd usually see in cafe branding.

The designs are used across all touchpoints including signage, flags, coffee cups, paper bags, coasters and boxes for pastry and cakes.

Circular seal for Creme de la Creme Vienna cafe featuring an Art Deco-style face wearing a chef's hat, with French text around the border on a cream background
White box with Creme de la Creme branding and decorative seal, part of the cafe's minimalist identity design by Bureau Rabensteiner
Creme de la Creme branded business card with gold foil detailing on cream cardstock, displayed against a dark green background
Two hands holding a green and white paper bag for Creme de la Creme cafe with minimalist branding alongside a green notebook printed with "Don't look for love, look for coffee
Interior of Creme de la Creme cafe with white chairs, round table, hanging plants, brass shelving and minimalist branding
Gold dish holding a business card reading Creme de la Creme, styled with a black pendant light and dark glass vase on white surface
Tan kraft paper box for Creme de la Creme with "RÉSERVÉ MON AMOUR!" printed in gold lettering on a dark green background
Circular brass-coloured hanging sign for Creme de la Creme café with opening hours in German and decorative serif lettering against a dark green background
Architectural line drawing of Creme de la Creme cafe facade showing storefront with striped awning, signage and large windows
Kraft cardboard boxes for Creme de la Creme with embossed text and circular seal detail, stacked and arranged to show the minimalist packaging design
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