The company transforms luxury residential and commercial properties into large scale art exhibitions, featuring works of cultural and historical significance. With different locations selected each year, the company creates intimate events during art fairs, attracting visitors from across the art, media, fashion, real estate and business worlds.
"The identity was designed to add mystery and intrigue to the brand, it included both a monogram logo mark and a separate logotype, to give a flexible branding system that could be applied across all communications. The corporate stationery uses GFSmith Colourplan, with gunmetal foil, letterpressed elements and hand-finished edge painting. The stationery uses different shades of grey and small elements of black, for a dark and sophisticated look."