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Photographs of 'small town' Japan that reveal a different side to the Land of the Rising Sun

Not surprisingly, Tokyo is one of the most photographed cities in the world. Which means it's often the unexpected fringes that offer a different perspective – the small villages and towns that are far from the stereotypes often associated with contemporary Japan.

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All images courtesy of the artist. Via Creative Boom submission.

All images courtesy of the artist. Via Creative Boom submission.

In his series, Provincial Japan, Guido Castagnoli uncovers no frenzied megalopolis, no rapidly expanding techno-city or any obvious culture clubs of which so many youngsters wish to belong. Nor are there signs of the kind of extreme minimalism often associated with Japanese culture – one that taps into the beauty of nature. Instead we encounter an atmosphere of quiet and refined suspension amid the somewhat surrealistic landscape of the Shizuoka district.

It's made all the more dramatic with Castagnoli's choice of colour in post-production, although it seems as if every image was captured during dusk or dawn; the golden glow of the late or early sunlight casting a warm glow and long shadows over empty streets and pavements.

Bright red slot machine building with art deco style archway and yellow panels decorated with tropical imagery, set against a clear sky in rural Japan
Pink and cream wooden houses with a gravel driveway in a quiet residential area of Shizuoka, Japan, bathed in warm golden sunlight
Quiet Japanese street in Shizuoka district with small storefronts, traffic lights and power lines under a dramatic cloudy sky at dusk

Although the settings depicted in the photographs will likely be unfamiliar, the focus on space and structures along with the conspicuous absence of people are reminiscent of the work of photographers like Stephen Shore, Robert Adams and others from the New Topographic movement. This might offer some grounding and comfort, knowing that although the Japanese signage and infrastructure might look alien, there is something there that feels like home – even on the other side of the world.

Born in Turin, Italy, Guido studied Advertising Graphics and Communication before he began his professional career as an art director of a leading advertising agency in Milan. He later turned his hobby of photography into a full-time venture and now works freelance for clients across the world. He's based in Berlin. Discover more: guidocastagnoli.com.

Vintage cars for sale displayed in a small-town Japanese scrapyard with wooden fencing and red "Custom Car Used For Sale" signs, bathed in golden afternoon light.
Vintage bowling alley facade with "Grand Bow" signage, large red starburst decorations, parked cars and clear sky in Shizuoka district
A quiet street in Shizuoka district lined with low-rise buildings and bare trees, with a red Sanaru sign visible in the distance under a pale sky
Closed storefronts with yellow and red signage featuring cartoon cat faces line a quiet Japanese street in daylight, with power lines and residential buildings visible in the distance
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