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Hande is a new hand sanitiser created in lockdown to support the most vulnerable

Hande is a new London-based hand sanitiser brand that launches today as a collaboration between the founders of knitwear firm Country of Origin and design agency IYA Studio.

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Two bottles of Hande hand sanitiser, a smaller white bottle and a larger pale green bottle, displayed against a neutral background

Entirely manufactured in an⁠ industrial space in Peckham, south London, Hande is designed as a premium organic product, made with TSDA organic ethanol and to a formula stipulated by the World Health Organization. Even better, it will donate 30% of its product to organisations in need, as well as a portion of its profits.⁠ The idea is to support care homes, food banks and local communities.

Matt Cottis, creative director at IYA Studio, tells us it's been created and brought to market in just two weeks, following the onset of the Covid-19 crisis and the national shortage of hand sanitiser. "The UK has seen a particularly significant scarcity of 65% ethanol sanitiser, the minimum level to satisfy WHO guidelines, with retailers remaining critically low on stock both online and in-store," he says.

"We developed a concept that was closely linked to hands and their interaction and gesture. The brief was to create a premium brand that had a fun element and could quickly explain what the brand and the products stand for, where it's being made and the people who will be making it. We settled on this playful celebration to the art of hand sanitisation, each clean deserve a figurative hand gesture."

Hande costs £4.95 for a 50ml bottle. Go to hande.co.uk to make a purchase and support the cause. The product will be dispatched from 28 April 2020.

Hande logo in black serif typography on a soft blue-grey background
Five line drawings of different hand gestures on a mauve background, representing various celebratory and communicative hand movements
Two Hande product cards displayed side by side on a black background, featuring minimalist design with hand illustrations and product information in black text on cream paper
Three clear bottles of Hande hand sanitiser with black caps, shown from front, back and side views against a mauve background
Hande's brand guidelines showing typography, primary typeface Recolecta, secondary typeface Archivo Narrow, and brand values messaging on a beige background
Hande hand sanitiser product label showing brand name, organic ingredients, product information and hand gesture illustrations on white background
Two Hande hand sanitiser bottles, a smaller 50ml and larger bottle, with minimalist labels featuring hand gesture illustrations against a muted mauve background
Hande hand sanitiser label on pale blue background featuring hand illustrations, product information and WHO guidelines certification details
Hande hand sanitiser infographic displaying key brand values including 95% organic formula, WHO grade standard, and commitment to supporting vulnerable communities through living-wage jobs
Hande hand sanitiser website grid showing information about the brand's mission and batch pre-orders announcement with illustrated hand gestures in mauve, blue and cream panels
Two clear bottles of Hande hand sanitiser with pale blue labels and black pump dispensers against a neutral grey background
Three pages of Hande hand sanitiser brand guidelines showing the logo, introduction text and landing page layouts with hand gesture illustrations on a black background
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