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Sometimes it's the less-than-exciting-seeming projects that bring the most creative solutions

Designing a prospectus isn't perhaps the most exciting of briefs, so it's more impressive when a studio creates something, not just functional and promotional but creative and beautiful, too.

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Arts University Plymouth prospectus designed by Templo, displayed open to show pages with creative tools, brushes and design elements arranged on white background with spiral binding visible

Such is the case with some new work from London-based studio Templo in the shape of its designs for this year's Arts University Plymouth prospectus.

As well as acting as a tool to showcase what the college offers to potential future students and show off the achievements of the school and its alumni, the publication has broader aims "to put creative education back on the political agenda," says Templo.

The prospectus is a key part of the college's wider 'What's Your Proposition?' campaign. "We wanted to push the boundaries of a traditional prospectus and somehow run the college's ethos through the book," says Pali Palavathanan, co-founder and creative director of Templo.

He adds that the publication allowed users to "playfully interact with the DNA of the College – 'Creative Learning' and 'Social Justice'," using fore-edge printing techniques. The pages bend backwards to reveal these slogans, meaning each page drives the points forward in simple text alongside a wealth of considered imagery. The book was created using recycled materials, including rubber bands made from recycled car tyre inner tubing.

Templo's other clients are the United Nations, the London School of Economics and Amnesty International.

Open pages of the Arts University Plymouth prospectus designed by Templo, displaying typography, photography and text about creative learning and social justice
Open prospectus showing pages with text and imagery, demonstrating the fore-edge printing technique with visible slogans when pages are bent backwards
Templo's prospectus design for Arts University Plymouth, showing the cover with "A Simple Guide" text and a photograph of a modern building, displayed at an angle against a black background
Arts University Plymouth prospectus with pages bent to reveal fore-edge printed text reading "Creative Learning" and "Social Justice
Hand holding Arts University Plymouth prospectus designed by Templo, displaying fore-edge printing with visible text and imagery on the bent pages
Hand holding Arts University Plymouth prospectus with bent pages revealing gold fore-edge printing and "Creative Learning" text
Two spiral-bound prospectus covers for Arts University Plymouth, featuring white pages with overlaid text and imagery, designed by Templo studio
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