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BrandOpus earns its stripes on Collector’s Edition for Badger Ales

London agency BrandOpus has designed a unique collector’s edition bottle for Hall & Woodhouse’s signature brew Badger which has picked up a coveted D&AD Graphite pencil. Like the beautifully balanced brew, bringing together hints of marmalade and toffee, with spices of ginger and clove, the extraordinary bottle is a realisation of a project "led by passion and the notion of craft".

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Badger Ales collector's edition bottle with black and white stripes and badger head design, displayed next to its cylindrical kraft paper presentation tube decorated with woodland foliage, on a natural outdoor surface

Shaped like a badger’s head, the bottle is decorated in the familiar black and white stripes, with the nose represented by a corked neck adorned with a hand-waxed seal. The bottle is presented in a cylindrical tube depicting the scene of a badger’s sett, made from untreated craft stock paper. The concept sees the badger emerge from his cosy, leafy sett upon opening the package.

"A large amount of passion, craft and patience has gone into the realisation of this uniquely brewed distinctive limited edition ale in order to create a bottle that emulates the badger itself nestled comfortably in its leafy 'sett' presentation sleeve," explains Paul Taylor, Executive Creative Director at BrandOpus. "The simplicity and charm of the visual idea creates a truly unique and desirable collectable for the ale connoisseur."

Founded in 2007, BrandOpus is a brand design specialist operating out of studios in London, Melbourne and New York. It works across a wide range of design disciplines, and with a variety of clients ranging from small luxury brands through to global FMCG brands, including Belvedere Vodka, Twinings, McCain and Carling. Discover more at www.brandopus.com.

Hand pouring dark liquid from a black and white striped bottle into a cylindrical container on a wooden surface
Artist's hand holding a brush, painting bold black strokes on white paper during the creation process for Badger Ales branding
Hand painting black stripes onto a white Badger Ales collector's edition bottle with a brush
Hands holding a white bottle with black stripes painted on it, showing the hand-waxed seal detail at the neck
Hands carefully peeling back the kraft paper sleeve from the cylindrical Badger Ales collector's edition bottle, revealing the detailed badger sett illustration printed on the packaging
Badger Ales collector's edition bottle shaped like a badger's head with black and white stripes, displayed on soil next to its craft paper cylindrical packaging tube
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