Barcelona-based studio Hey has, like many of us over the last year, focused its attention on eating and drinking lately, launching two beautiful new brands that offer very different products, with a similarly impactful, bold, nonsense design language.
One such project is the studio's own range of speciality coffee, in collaboration with Madrid-based Hola Coffee. "We, designers and coffee lovers wanted to create a pack design so that every pouch could be an exclusive piece," says Verònica Fuerte, founder of Hey.
The pack design was created from a range of geometric shapes and colours, meaning that dozens of different combinations can be formed, which are further personalised by Hey since each artwork is carefully applied by hand. "Since every pack is unique, when you place the order you will receive one of the designs at random," Hey explains.
Hey's other recent consumable product project also centred on something delicious and fluid: olive oil. Solo is an extra virgin olive oil from Baños de la Encina, in the province of Jaén—one of the most renowned olive oil-producing regions in the world, we're told.
"As the name suggests, Solo stands for simplicity and purity," says Fuerte. "Inspired by the belief that when things are created locally, fairly and without a rush, the rewards are much greater."
Solo was founded by siblings Ana and Juan in homage to their grandfather, who tended ancient olive fields throughout his whole life. The new designs for the brand draw on this rich history and tradition through a series of organic textures that highlight what’s inside the bottle. These textures also help differentiate the variety of olive used in the oils.
"By combining this powerful palette with a striking typeface and bold packaging, we aimed for a high-end look to ensure the product stands out in the world of olive oil," says Fuerte.
Solo is an extra virgin olive oil from an extraordinary place – Baños de la Encina, in the province of Jaén, one of the most renowned olive oil-producing regions in the world.