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InspirationIllustration

Masha Manapov's illustrations take a deeper look at the everyday products we consume

In her ongoing side project, The Small Print, Masha Manapov loves to illustrate the hidden life of the products we consume.

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Colourful illustration by Masha Manapov showing people relaxing in a park with large spherical trees, a fountain, building and cycling, exploring themes of consumption and environment

"I'm on a mission to create a visual dictionary that will make the labelling jargon accessible to all," said Masha. "I asked questions, researched, learned, sobbed, got mad and disheartened. These are the stories that most of us wish not to hear. Stories about places, people, land, wildlife and us as consumers."

Her illustrations might highlight the chemicals that go into our food or perhaps the damage we're doing to the environment. They might hint at the price we pay for air travel or consider the felling of trees. It's a sensitive project that combines all her skills.

Born in Baku, raised in Tel Aviv and currently based in Bristol, Masha is working as a full-time freelance designer and specialises in publishing, editorial and surface design. Her impressive client list includes The Independent, Wired and the New York Times, and she has exhibited her work globally.

Aerial illustration of figure in yellow and white clothing walking through patterned blue and grey forest with yellow clearings and white clouds, from Masha Manapov's The Small Print project
Two figures sit beneath pink blossom trees playing a board game surrounded by small pink flowering plants
Colourful illustration showing layered scenes of people in various poses stacked vertically, with pink figures against darker backgrounds, representing the hidden impacts of consumer products
Illustrated scene behind a pink brick frame showing people and animals on a yellow beach beside blue water, with green landscape above and distressed blue walls in background, from Masha Manapov's The Small Print project
Bright pink figure in fetal position surrounded by illustrated botanical patterns in blue, yellow and green, with silhouetted animals above
Illustration by Masha Manapov showing stylised wildlife and nature being disrupted by a figure in the centre, exploring environmental consequences of consumer products
Illustrated scene of people relaxing by water with a giraffe, flamingos, swans and other wildlife, highlighting environmental and consumer impact themes
Multiple figures in bright pink and green clothing navigate between tall concrete pillars in an urban setting, illustrating the hidden complexities of consumer products and their environmental impact
Abstract illustration showing a yellow measuring tape, architectural elements and geometric shapes representing the hidden complexities of consumer products
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