Full of Luck Club: Tasty branding by Bravo for a modern Cantonese kitchen

Full of Luck Club 福乐 by Li Bai, is a modern Cantonese kitchen serving authentic Chinese comfort food, and lots of good luck.

Run by the team behind Li Bai Cantonese Restaurant at Sheraton Towers, Singapore, Full of Luck Club dishes out timeless plates like roast meats, fresh noodles and dim sum, alongside contemporary items including Chinese-inspired salads, craft beers, and speciality ‘baos' 包 from its takeaway Bao Bar.

When the restaurant required branding, it called upon New York and Singapore-based design agency, Bravo, which specialises in identity and brand creation, print & web communications and art direction. In response, a brand identity that is fun, vibrant and memorable was created to match the values of the business, ensuring synchronicity throughout.

Via Behance | All images copyright of Bravo


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