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InspirationGraphic Design

Deux et Quatre mix up a refreshing identity for retro restaurant Batinse in Quebec City

When Quebec City restaurant Batinse wanted to stir up its entire look, it called upon local design and photography firm Deux et Quatre to craft a new identity that would roll out across its entire branding – from the stationery and menus to the imagery and website.

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Collage of colourful flowers and butterflies arranged in horizontal strips on a pink background, with a tattooed hand touching the design against a turquoise surface

Enjoying somewhat of a retro twist, Batinse is located in trendy Old Quebec and combines traditional food and decor with contemporary flourishes. For the identity, Deux et Quatre mixed up collages from vintage illustrations with bright colours to match the spirit and heartiness of the cuisine. Everything from the cocktail menus and signage to the social avatars and food photography – they were all dished up to help re-launch the popular restaurant onto the local food and drink scene.

Deux et Quatre is made up of graphic designers Alain Chouinard and Simon Charles. For this particular project, the duo teamed up with designer Antoine Goulet. To discover more delicious work, visit www.deuxetquatre.com.

Batinse restaurant business card with floral collage border and bold black typography on white background, set against pink and turquoise geometric shapes
Batinse restaurant menu featuring French text sections surrounded by a vibrant border of vintage botanical illustrations and colourful flowers on a turquoise background
Batinse restaurant menu pages featuring ornate circular logo, French section headers and text on bright turquoise background with pink floral elements
Two pages of Batinse restaurant branding featuring vintage botanical illustrations and menu text on white and green backgrounds
Two pages of Batinse restaurant branding featuring vintage floral and butterfly illustrations on cream and orange backgrounds with bold typography
Hand holding a pink card featuring a grid of colourful collaged vintage illustrations and botanical imagery for Batinse restaurant's branding system
Two hands with tattoos holding open a bifold menu for Batinse restaurant, decorated with colourful vintage floral illustrations against a turquoise background
Hand holding open Batinse restaurant menus featuring colourful vintage floral illustrations and typography on turquoise background
Batinse cocktail menu card featuring a vibrant mint and pink split background with an illustrated drink and black cap against a bright turquoise and pink backdrop
Colourful cocktails and mocktails arranged on a turquoise surface, featuring drinks in various shades of amber, red and yellow with garnishes including mint leaves
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