Friends and designers Gordon Reid and Callum Stephenson have set up a fun project where they have commissioned 20 of their favourite artists and designers (Yarza Twins, Velvet Spectrum, Brand Nu, Hey Studio, Craig Oldham, Leta and Wade) to celebrate their favourite weird or hilarious moment from previous World Cups. The original pieces of Weird World Cup are now being printed on beer mats and "exhibited" in pubs around London in time for the World Cup.
All money the pair make from pubs and selling the beer mats online will go to the brilliant charity Football Beyond Borders and their fundraising for a new multi-purpose space in Angell Town Estate, Brixton. The space will have three uses: a main office, a learning hub used for all its schools' programmes (holiday provisions, youth voices etc) and a safe haven for young people in London from disadvantaged backgrounds.
Want to support Gordon and Callum? The website is now live at weirdworldcup.com where you can pre-order the beer mats and support Football Beyond Borders.