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Häng Konsten Lågt: A book to inspire you to start your own art collection by Snask

If you're looking for some inspiration to start your own art collection, then Häng Konsten Lågt – meaning Hang The Art Low – is the book for you. Written by Swedish writer Karolina Modig, the text shares everything you need to know on the subject and will even reassure those with a limited budget or lack of knowledge on the subject.

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Häng Konsten Lågt books designed by Snask featuring tan cardboard covers with white botanical elements, gold foiling and pink glittery covers, arranged with an open spread showing green botanical photography

Modig takes you on her own personal journey of buying art for the first time and she interviews prominent people from the art world, sharing their own insights and making art more accessible to everyone.

For the book's editorial design and cover, Modig approached Stockholm creative agency Snask to come up with the creative. They remarked: "When designing the book, we wanted to keep the aesthetics of an art book, but by adding an editorial touch to the design, we have tried to make it more accessible to a wider audience."

Apparently, the title comes from photographer Annika von Hausswolff: ”I always hang my pictures quite low in order to make you approach the pictures with your stomach rather than with your eyes.”

We love that sentiment. Art for everyone. Art that makes you approach it with your gut rather than anything else. Hang the art low. Discover more about the project on Behance or check out Snask at www.snask.com.

Stacked copies of Häng Konsten Lågt book with tan and white covers, designed by Snask
Close-up of the tan cover of Häng Konsten Lågt showing white brushstroke elements and text by Karolina Modig, designed by Snask
Front and back cover of Häng Konsten Lågt by Karolina Modig, featuring tan cardboard with white brushstrokes and gold foil accents
Open book spread featuring a dark brushstroke on the left page and a typographic quote by Annika von Hausswolff on the right about hanging pictures low to engage viewers emotionally
Open book spread showing table of contents for Häng Konsten Lågt with Swedish text on textured off-white pages with pink speckled accents
Open pages of Häng Konsten Lågt book showing minimalist design with pink and white brushstroke graphics and subtle text elements
Two pages from Häng Konsten Lågt featuring black and white portrait photographs of art world figures with their names and descriptions on a pink background
Two-page spread from Häng Konsten Lågt book showing chapter opener "Till Japan" with body text on left and right pages, designed by Snask
Open book spread showing Swedish text with pull quotes, designed by Snask for Häng Konsten Lågt art collection guide
Spread from Häng Konsten Lågt showing text page on left and right page with light blue background and white typography containing a quote about art collecting and accessibility
Open book spread with dusty rose pages featuring white paint splatters and scratches, designed by Snask for Häng Konsten Lågt
Double-page spread from Häng Konsten Lågt showing a lush green banana leaf photograph on the left and a smaller abstract image on the right with page number 161
Open pages of Häng Konsten Lågt showing artworks including a dark portrait head, a pencil drawing of hands and a vibrant green and yellow painting
Two delicate white line drawings of human figures against dark grey pages in an open book spread from Häng Konsten Lågt
Open pages of Häng Konsten Lågt showing pink-tinted text layouts with black ink splatter design elements throughout the book spread
Open book spread showing minimalist gallery interiors with hanging pendant lights and artwork displayed at low heights on white walls
Spread from Häng Konsten Lågt showing artworks from Johan Börjesson Gallery, including a sculptural ceramic piece and textured wall installations with accompanying exhibition text
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