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Thomas Danthony's sultry and glamorous campaign to attract stylish senior travellers

Working with Fernando Riveros, French artist Thomas Danthony has created this sultry, stylish campaign for El Corte Inglés, Europe's largest department store, to attract more senior customers to its range of travel packages.

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A stylised illustration of a sophisticated woman wearing a white wide-brimmed hat with black band and dark sunglasses, set against a warm Mediterranean-inspired landscape with terracotta buildings

"It was a challenging project because I had to represent people over 60 years old while making them glamorous and attractive," says Thomas. "My style tends to simplify shapes so it’s always very challenging to represent older people. But eventually I think I found the right balance in these pictures."

Often narrative, Thomas's work is characterised by a clever use of light, bold compositions and a dose of mystery. His client list includes, among others, Google, The New York Times, TFL, Liberty, Penguin, English National Opera and The New Yorker. Discover more: thomasdanthony.com.

Stylised illustration of a woman in a red top and dark swimsuit standing on a ship's deck, gazing at seagulls in flight with a white moon behind her head
Stylised illustration of a mature woman holding a vintage camera, with silhouettes of gargoyles and the Eiffel Tower visible behind her against a sunset sky
Three illustrated travel posters featuring stylish older women in glamorous poses against scenic backdrops of sunsets and seascapes, created by Thomas Danthony for El Corte Inglés
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