"We're here to big up the ladies in the coffee industry," says founder, Fi O'Brien. "From the female farmers through to the coffee drinkers. We source all of our coffees from female producers and those who work to support them."
Ben designed the packaging, promotional postcards, holographic stickers and wholesome graphic t-shirts. He also created a series of illustrations focused on inspiring female figures to get behind the brand's concept. The debut packaging is inspired by the work done by Coppafeel! for breast cancer awareness, with a portion of profits going to the charity.
Find out more about the project at bentheillustrator.com.
Photographs courtesy of Derek Bremner, Emma Sherab and James North