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Tom May

Tom May is a freelance writer and editor specialising in design and creativity. With over two decades in journalism, he is a regular contributor to Computer Arts, net, ImagineFX and Professional Photography.

Showing 1-16 of 1654 articles

Jaiku Live Marketing Ideation, June 2025 (Credit: Adam Kang)
News Branding

Can stories save us? JAIKU is putting 60 people in a room to find out

Marianne Olaleye. Photography by Krystal Neuvill
Insight Branding

JAIKU founder Marianne Olaleye on why we shouldn't obsess with Gen Z, and how storytelling can change the world

Resources Typography

The best new typefaces for July 2026

Image licensed via Adobe Stock
Tips Career

If AI production is making production cheaper, how can you sell design thinking instead?

Insight Advertising

Creative director Gemma Phillips on why the best ideas start with conversations nobody wants to have

Cohen, 19, from Grimsby in his Easter bunny costume. Against the Tide, 2026. Photograph by Polly Braden
News Photography

Mist, mirrors and the faintly absurd: Polly Braden reveals the truth behind Britain's seaside towns

News Branding

This clever rebrand finds its entire personality in one tiny flourish

Inspiration Creative Industry

Rachel Many's posters highlight how creative mothers are paying twice for an industry in freefall

Inspiration Experience

Harry Matuszewicz-Milne was rejected for 550 design jobs, so he built Acid House Designs instead

News Branding

Fifth Avenue food hall identity highlights how a person can trump a mood board

All images by <a href="https://www.instagram.com/angela.grabowska/" target="_blank">Angela Grabowska</a>
Insight Creative Industry

'Should we do it at all?' The question David Johnston wants every creative to ask before the brief goes out

News Advertising

Clever World Cup campaign shows how objects can create meaning beyond traditional advertising

Gavin Brophy
Insight Career

We need to talk about the 'messy middle' of our creative careers

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