Guest Author

Creative Boom offers guest articles to select individuals, brands and businesses to offer tips, advice and insight to our creative audience. To pitch your own post or idea, email [email protected].

Showing 1-16 of 73 articles

Dollywood - Joseph Hendrickson / stock.adobe.com
Insight Creative Industry

What Dolly Parton can teach brands about finding themselves (and owning it)

Insight Advertising

Designing Discomfort: Why some campaigns must hurt to heal

Insight Creative Industry

Do you even brand?: Branding 101, according to Hugo Morrissey

Inspiration Film

What happens when cinema gets more emotionally intelligent?

Insight Animation

Motion branding's moment: Why brands need to catch up

Insight In Her Own Words

Jess McGuire on the invisible weight of leadership and building a model that works for women

Image licensed via Adobe Stock
Insight Creative Industry

When we export brands, we export culture

Photo by: Diane Picchiottino
Insight Creative Industry

When seamless stops working: The case for purposeful friction

Image licensed via Adobe Stock
Insight Advertising

AI is coming for advertising... but is it coming for us?

Insight Creative Industry

Pitch Slapped: The recent drought of new agency business, and some reasons to be cheerful

Insight Sponsored

Why motion is the future of brand identity, and how to do it right

Insight Sound

What being Vice President of the Cambridge University Jazz Orchestra taught me about Sonic Branding

ShutterFalcon - stock.adobe.com
Insight Advertising

Joseph Boyle on what brands can learn from cinema

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