Director of Social, Content & Creators

Harry's, the men's grooming brand and part of Mammoth Brands, is looking for a Director of Social, Content & Creators to lead social media, creator marketing and sponsored collaborations, making the brand more competitive online. You'll own channel strategy, keep every channel aligned with the brand's values and support the goal of being the world's most honest men's grooming brand.

You'll inherit existing franchises (including Harry's Tub and The Harry's), have the freedom to create new ones, and work with the Social Impact team on men's access to mental health care. The Harry's Brand team is creative and collaborative, and focused on bringing the brand to life. The role reports to the Head of Harry's Creative & Social, leads the Social, Content & Creator team, and works with Brand Management, Omnichannel Go-to-Market, Social Impact, Insights, DTC, Creative/Design and Growth.

What you'll be doing

• Strategy and channel execution: building content strategies across social, creators and storytelling, and running social-first activations
• Creator marketing: designing creator programmes that entertain, widen reach and build authenticity, including choosing communities and talent types
• Social media management: overseeing all major platforms (Instagram, TikTok, YouTube, LinkedIn), setting voice and visual guidelines with the Creative Director, and using analytics to improve performance
• Content development: guiding content across platforms and leading a team that develops ideas and contracts creators and agencies
• Agency management: acting as the main contact for production houses, creative agencies and talent
• Team leadership: leading and mentoring a growing team, setting goals, managing workload and building a culture of learning and experimentation
• Performance measurement: owning social reporting and analytics, setting creator and reach goals, and making the case for social's role in growth
• Budget: allocating and managing a dedicated budget

What we're looking for

• 8–10 years making creative, shareable content
• Extensive experience managing high-impact social and creator campaigns
• A track record of commissioning or executive producing engaging video
• Experience overseeing agency partnerships and cross-functional relationships
• Comfort in a fast-paced environment and an ability to anticipate trends
• An ability to explain why content works and iterate on it
• Experience setting strategy, driving measurement and managing small teams
• A scrappy, forward-thinking, outside-the-box approach

What's on offer

• Base salary: $160,000 – $210,000 (final offer depends on location, skill level and experience; part of a total rewards package including benefits and equity)
• Medical, dental and vision coverage
• 401(k) match
• Equity in Mammoth Brands
• Flexible time off and working hours
• Learning and development stipend
• Sabbatical: four weeks after five years, six weeks after ten years, eight weeks after 15 years
• Paid parental leave: 20 weeks for birth parents, 16 weeks for other paths to parenthood
• Social events, including happy hours, team events and rooftop parties
• Free products from the brand family

Working pattern

Hybrid, in the 70,000 sq ft SoHo office on Tuesdays, Wednesdays and Thursdays.

Equal opportunities

Mammoth Brands is an Equal Opportunity Employer and recruits without regard to protected characteristics including race, sex, gender identity, sexual orientation, disability, veteran status and immigration status. It will work with immigration counsel on visa sponsorship filings if needed.

How to apply

Apply online with your CV and answers to the application questions.