Brand Marketing Manager (6-month FTC, maternity cover)

Impression is looking for a Brand Marketing Manager to cover a six-month maternity leave, taking on the agency's brand story, PR and event calendar. Reporting to the Marketing Director, you'll raise Impression's profile with prospects, clients and future talent. This is a full-time, hybrid role in the Commercial department, based in Nottingham or Manchester.

What you'll be doing

• Proposition activation: making the brand proposition visible in every physical and digital touchpoint, turning strategy into real brand experiences
• Multi-lens brand management: building and protecting the agency's reputation with three audiences – prospective clients (positioning Impression as a fast-growing strategic partner to win new business), existing clients (creating content and touchpoints that add value and build long-term loyalty) and talent (showing the culture and expertise to attract and keep strong people)
• Events strategy and delivery: running the annual event calendar so each event supports the brand and yields content and social media assets
• PR project management: leading PR output with in-house experts, identifying key stories, managing the PR roadmap and aligning outreach with commercial goals
• Personal brand management: advising leadership and product leads on building their personal profiles, including speaking, podcast and panel opportunities
• Organic social: owning the strategy and daily management of organic social channels, focusing on storytelling and community
• Thought leadership coordination: securing guest speaking, keynote and panel slots, managing applications and helping speakers shape their pitches
• Content production oversight: working with videographers, designers and internal experts to document events and PR activity through video and photography
• Budget and performance: managing the event budget and reviewing each activation's performance to maximise brand value

What we're looking for

• A track record of running end-to-end B2B events, PR campaigns and organic social
• Strong storytelling and copywriting, including ghostwriting for senior stakeholders and writing press hooks
• A proactive self-starter who can get up to speed quickly, build stakeholder alignment and keep campaigns moving
• Attention to detail, with high standards for brand aesthetics and messaging across all touchpoints

What's on offer

• £29,800 salary, depending on experience
• A 4.5-day week (33.75 hours)
• A fair, transparent approach to salaries and career progression
• Enhanced paid leave for unexpected personal circumstances
• Company updates and social events
• A salary sacrifice pension scheme with employer contributions
• Aviva private medical insurance
• The Impression fuel station, with soft drinks, a drinks fridge and snacks
• Menopause and menstruation support
• Techscheme financial wellbeing scheme
• Free eye tests on request for regular screen users
• Dog-friendly offices
• Support to attend national and international conferences

Working pattern

• Hybrid, with at least one in-office "Pulse Day" a week
• Candidates should live within roughly a 90-minute journey of an office

How to apply

Select "Apply for this job" on the listing. For questions about the role, contact Clydie Riddle, People Operations and Talent Manager, via the careers site.