Associate Creative Director, Copywriter
at Mammoth Brands·Hybrid·New York
- Salary
- $118,000 – $150,000
- Location
- New York, Hybrid
- Job type
- Full-time
- Experience
- Director
- Apply by
Mammoth Brands wants an Associate Creative Director/Copywriter who leads with concepts and executes with craft, partnering with the Art Director, design and content teams from the very start of ideation. The small Creative team works across Lumē and Mando – two whole-body deodorants – on campaigns, content, packaging and activations, and is in the middle of a major brand transformation. Both brands are unfinished, and the role suits someone who sees room to grow as an opportunity.
It's a player-coach position: you'll manage two Senior Copywriters while staying hands-on across social, digital, packaging, in-store and activations. You'll report to the Head of Creative, Lumē & Mando, work closely with the Design Director and design team, and partner with content creation, Brand, Marketing, Social, Retail and Product.
A day in the life
- Join Lumē's campaign brief kickoff and ask questions that reframe the strategy
- Run a concepting session with the ACD, Art Director to reach ideas neither would find alone
- Give a Senior Copywriter specific feedback on social copy
- Work with the Social team early on a platform-native content series
- Write headline directions for a Lumē launch, cut the weak ones and brief the team on extending the best one
- Challenge a Marketing brief with evidence when it's accurate but doesn't sound human
- In packaging reviews, check whether the copy sounds like the brand
- End the day knowing which decisions are yours, which blockers to clear and where to speed up
What you'll be doing
- Originate campaign ideas across social, digital, in-store and activations with the ACD, Art Director
- Own copy across packaging, retail, digital, social and campaigns, with a consistent, evolving voice for each brand
- Manage and develop two Senior Copywriters through feedback, critiques and growth goals
- Document copy voice guidelines for Lumē and Mando that the wider team can use independently
- Write for and lead video and content production as creative lead, working with production partners
What we're looking for
- You think in campaigns and find the idea before solving the execution
- You care about both storytelling and business performance
- A confident point of view on brand voice, and the ability to defend it flexibly
- A natural mentor whose feedback improves the work
- Fluency in social and digital, writing copy that feels native to each platform
- Comfort with ambiguity and the ability to move loose briefs forward
- You build cross-functional trust through preparation, clear communication and follow-through
What's on offer
- Medical, dental and vision coverage
- 401(k) match
- Equity in Mammoth Brands
- Flexible time off and working hours
- L&D stipend
- Sabbatical: four weeks after five years, six weeks after ten years and eight weeks after 15 years
- Paid parental leave: 20 fully paid weeks for those who give birth, or 16 fully paid weeks for other paths to parenthood
- In-person and virtual events, including happy hours, team-building and rooftop parties
- Free products from the brand family
- In-office Tuesday to Thursday at a 70,000 sq ft SoHo office, with bagels on Wednesdays, lunch on Thursdays and stocked kitchens
- Visa sponsorship handled with immigration counsel where needed
How to apply
Apply online through the Mammoth Brands careers page (requisition 1953).
About Mammoth Brands
Mammoth Brands is a growing portfolio of category-leading brands, including Harry's, Flamingo, Lumē, Mando and Coterie. Its mission is to "Create Things People Like More" – everything it does should be better than what already exists.
It began with Harry's in 2013 and has grown by acquiring and incubating brands, and it describes itself as the largest CPG company built in the last 20 years. Through Mammoth Good it has donated more than $20 million to nonprofit partners.